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Meta announces new ad formats to create revenue streams for Reels

Meta announces new ad formats to create revenue streams for Reels

Meta Platforms announced a series of new ad formats, aiming to create new revenue streams for the short video and business messaging products it identified as key to growth this year.

In a blog post, Meta said it was starting the testing for a new skippable post-loop video ad format to play after its TikTok akin short video product Reels. Another new Reels format includes horizontally scrollable carousel ads, which can display between two and ten images at the bottom of a Reel.

Meta executives described the company’s business strategy at a press event. They said the new formats could lure Reels creators with ways to earn money from ad placements next to their videos.

Read More: Tesla Shares Fall After Production And Deliveries Lag Due To Logistic Hurdles

Nada Stirratt, VP of Meta’s global business group said that Meta’s goal is to provide the monetization opportunities and tools as one is continually growing creator following across their platforms.

The executives also highlighted ads that open direct chats between prospective customers and businesses, saying Meta can now use AI to optimize whether the ads target new customers or those most likely to make a purchase.

Similarly, AI would power the selection of ads shown in users’ Instagram feeds, said Meta, citing internal research involving 400,000 advertisers that concluded that the approach produced more user purchases than other feed ads. Meta is also creating up new spaces for advertising on Instagram. It includes the ‘Explore’ tab that users see when they run a search in the app, the blog post said.

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Intel to Take on AMD’s Xilinx with Future Edge FPGAs

intel to take on amd xilinx

Intel, the microprocessor company, plans to take on AMD’s Xilinx, an operating system serving the aerospace and defense market, with Future Edge FPGAs. FPGAs, or Field Programmable Gate Arrays, are semiconductors based on a matrix of configurable logic blocks. Intel is focusing on enhancing the competitiveness of Xilinx-based products with plans to start selling standard FPGAs. 

Field-programmable gate arrays (FPGAs) are programmable chips that can be easily modified to fit a variety of workloads or emerging industry requirements. Compared to a typical CPU that is more general-purpose, the chips can handle those workloads more effectively. FPGAs are also significantly more flexible than ASICs, which are processors designed specifically for a single processing task.

Read more: Accenture and Mars, a global confectionery leader, to develop “Factory of the Future” using AI

For the edge and embedded markets, where it is critical to process data locally to control system-level latency and conserve power, Intel unveiled a new roadmap for the product line that includes mid-range Agilex FPGAs. The new chips will replace its Cyclone, Arria, and Stratix FPGAs built on older process nodes such as 20- and 28-nm.

Intel wants to add Xilinx to its existing Agilex family of FPGAs with an entirely new chip designed for its embedded system code “Sundance Mesa.” Executives at Intel have stated that the company is prepared to become a stronger competitor to AMD, which purchased FPGA juggernaut Xilinx for $49 billion at the beginning of the year, despite recent struggles to maintain the competition.

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PM Modi test-driving a car in Europe sitting at Pragati Maidan using 5G technology

pm modi driving car in europe using 5g

Ahead of the 5G launch, netizens can see PM Modi test-driving a car in Europe while sitting at Pragati Maidan, using 5G technology. He visited multiple telecom pavilions to experience 5G capabilities and test-drove the car he launched earlier in the day.

Union Minister of Commerce & Industry Piyush Goyal posted a picture of PM Modi on Twitter along with the following message: “India is the global leader. PM @NarendraModi ji uses India’s 5G technology to test drive an automobile remotely from Delhi to Europe.”

Read More: DeepMind unveiled AlphaTensor, the first AI to solve matrix multiplication algorithms

PM Modi also introduced 5G services earlier in the day at the 6th India Mobile Congress 2022 in Delhi’s Pragati Maidan. Reliance CEO Mukesh Ambani, Bharti Airtel CEO Sunil Bharti Mittal, Vodafone Idea CEO Kumar Mangalam Birla, and Telecom Minister Ashwini Vaishnaw all attended the event.

The event emphasized that solutions like E-health, connected cars, more immersive augmented reality, and metaverse experiences, along with other life-saving use cases and sophisticated mobile cloud gaming, among others, can be made possible by the 5G.

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Biden administration unveils blueprint for AI Bill of Rights

Biden administration unveils blueprint for AI Bill of Rights

The Biden administration on Tuesday unveiled a set of far-reaching goals aimed at averting the harm caused by the rise of AI systems, including guidelines for protecting people’s personal data and limiting surveillance.

Notably, The Blueprint for an AI Bill of Rights does not set out specific enforcement actions. Instead, officials said it is intended as a White House call to action for the US government to safeguard civil and digital rights in an AI-fueled world.

The White House said the white paper represents a significant advance in the administration’s plan to hold technology companies accountable. The administration also highlighted various federal agencies’ commitments to weighing new rules and studying the specific impacts of AI technologies. 

Read More: UNESCO Calls For Regulatory Framework For Use Of AI In Education

The document has been released after a year-long consultation with over two dozen different departments. It also incorporates feedback from civil society groups, technologists, industry researchers, and tech companies, including Palantir and Microsoft.

It mentions five core principles that the administration says should be built into AI systems to mitigate the impacts of algorithmic bias, give users control over their data, and ensure that automated systems are used safely and transparently.

The resulting non-binding principles cite news reports, academic research, and agency studies documenting real-world harm from AI-powered tools. This includes facial recognition tools that contributed to unjust arrests and an automated system that discriminated against loan applicants who attended a historically black university or college.

The white paper mentioned that parents and social workers could benefit from knowing whether child welfare agencies were using algorithms to make a decision on when families should be investigated for maltreatment.

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Accenture and Mars, a global confectionery leader, to develop “Factory of the Future” using AI

accenture and mars develop factory of the future

Accenture, a strategy and consulting firm, and Mars, a global confectionery leader, to develop a “Factory of the Future” using AI. Since late 2020, Accenture and Mars have been testing digital twins, virtual representations of devices, goods, or procedures, for Mars’ manufacturing operations. With access to real-time data, they can anticipate and improve equipment performance, including dependability, quality, and energy efficiency.

Without investing additional time and resources in actual space, Mars can simulate and test the outcomes of product and manufacturing improvements using the digital twins. The companies have tested a prototype to lessen the instances of package overfilling, a common challenge faced by food-related industries. 

Mars could observe production lines at one of its factories in Illinois from above, owing to the digital twin. The twin provided a predictive analytics model with sensor data from manufacturing equipment, enabling factory line operators to monitor real-time events and modify the filling process.

Read More: DeepMind unveiled AlphaTensor, the first AI to solve matrix multiplication algorithms

Accenture and Mars will develop a new cloud platform for manufacturing apps, data, and artificial intelligence (AI) over the next two years to set the groundwork for their vision of the “Factory of the Future.” Accenture contributes to the project through its cloud, engineering, manufacturing, and supply chain expertise.

The new platform will offer cutting-edge robotics, AI, and automation capabilities at the edge to significantly increase the efficiency of Mars’ manufacturing operations and address crucial sustainability goals like overall greenhouse gas emissions and water waste reductions. 

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Japanese Company SEGA to Launch the First Blockchain Game

Japanese company Sega to launch the first blockchain game

Sega, one of the largest and most popular Japanese gaming companies, will launch the first blockchain game in partnership with Double Jump Tokyo, another Japanese gaming company. Sega’s plan to initiate non-fungible tokens (NFTs) and blockchain games has been unclear. As of January 2022, the company declared that it would not use these technologies in the games if customers discern it as money-grubbing. However, Sega implied the possibility of including NFTs and metaverse components in their “Super Game” development series.

The “Super Game” project is based on Sega’s Sangokushi Taisen franchise, a famous arcade game in Japan that will be developed with Oasys, a Japanese scaling-focused gaming project. With this launch, Sega expects to make its appearance in the AAA gaming circle.

The Sangokushi Taisen franchise comprises a series of strategy games allowing players to use virtual cards in a virtual field, and the structure of the game has assets and trading cards, making the implementation of blockchain elements easier. 

Read more: Tencent Employs Facial Recognition To Monitor Minor’s Gaming At Night

There is no official announcement of how the blockchain elements will be incorporated into the game mechanics. Additionally, there is no provisional release date for the game yet, and Sega has not reported any improvement in any similar undertaking. However, depending on the game’s release, it may be Sega’s first blockchain game.

Several entertainment powerhouses and crypto companies are contributing to the project, including Bandai Namco, Sega, Jump Crypto, Ubisoft, and Square Enix. All these companies have gained popularity for their work in the past, starting from Sega’s Sonic the Hedgehog to Bandai Namco’s legendary Pac-Man and Tekken, and so on.

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DeepMind unveiled AlphaTensor, the first AI to solve matrix multiplication algorithms

deepmind alphatensor for matrix multiplication

DeepMind has unveiled a new machine learning and AI-based model, AlphaTensor, the first AI to solve matrix multiplication algorithms. It was released in a paper published in Nature and is an extension of AlphaZero, the model which searched for new optimized algorithms for matrix multiplication. 

Matrix multiplication is a mathematical branch that is trivial to perform but traditionally challenging to perfect. The majority of computing devices, in particular GPUs and those designed for machine learning, place a high priority on effective matrix multiplication.

Read More: MIT WPU collaborated with TCS iON to offer online certificate programs to upskill the future workforce

The traditional algorithms for multiplying 2×2 matrices consisted of 8 multiplication steps believed to be optimal. However, more efficient algorithms with 7 multiplication steps were discovered later on. The novel method innovated by AlphaTensor uses lesser multiplication steps. Despite the new method having many more addition and subtraction steps, for computers, those are insignificant in comparison to the multiplication step that was saved.

AlphaTensor considers the search for new multiplication algorithms like a game. And to make things more interesting, depending on the size of the matrices, AlphaTensor’s complicated game of matrix multiplication algorithm optimization has larger game state magnitudes.

AlphaTensor aims to identify efficient algorithms, and it accomplishes this by learning how matrix multiplication functions. Over time, it improves until it begins to recognize the technological advancements, at which point it moves beyond.

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RBI to use AI/ML to improve regulatory supervision on banks and NBFCs

RBI to use AIML and advance analytics to improve regulatory supervision

The Reserve Bank of India is planning to extensively use advanced analytics and artificial intelligence/machine learning to analyze its vast database and improve regulatory supervision for banks and non-bank financial companies (NBFCs).

For this purpose, the central bank will hire external experts. While the RBI is already using AI/ML in supervisory processes, it now aims to upscale it to ensure that the advantages of advanced analytics can be accrued to the Department of Supervision in the Reserve Bank.

The department has been using linear and a few machine-learned models for supervisory examinations. The supervisory jurisdiction of the RBI extends over small finance banks, local area banks, credit information companies, urban cooperative banks (UCB), NBFCs, payment banks, and select Indian financial institutions.

Read More: Kim Kardashian Fined $1.26m For Promoting Cryptocurrency On Instagram

It undertakes continuous supervision of such entities with the help of on-site inspections and off-site monitoring. The central bank has floated an expression of interest (EoI) for engaging consultants in the use of Advanced Analytics and AI/ML for generating supervisory inputs.

RBI said that taking note of the global supervisory applications of AI/ML, this Project has been conceived for the use of Advance Analytics and AI/ML to expand the analysis of enormous data repositories with RBI. This will be done externally through the engagement of external experts, which is expected to enhance the effectiveness and sharpness of supervision significantly.

Among other things, the selected consultant will be required to explore and profile data with a supervisory focus. The objective is to improve the data-driven surveillance capabilities of the Reserve Bank of India. 

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MIT WPU collaborated with TCS iON to offer online certificate programs to upskill the future workforce

MIT WPU with TCS iON to offer certificate programs

MIT WPU collaborated with TCS iON, a Tata Consultancy unit, to offer online certificate programs that impart practical and industry-relevant knowledge. These courses will include the latest data technologies to prepare professionals for a data-oriented future.

The programs being offered are:

  1. Certificate Programme in Mechatronics and Smart Industry

This 480-hour course will focus on Industry 4.0 technologies and train future professionals in Mechatronics, a multidisciplinary field in manufacturing, and IIoT, Industrial Internet of Things. Using a mixed learning model, students will learn through online lectures and practical instruction at the Learning and Assessment (L&A) Centre at the MIT-WPU campus in Kothrud, Pune. 

The Mechatronics and Smart Industry program candidates must have finished Class X or be accepted in a B.Tech./B.Sc. or a diploma program.

  1. Certificate Programme in Competitive Coding Using Data Structures

Students who complete the curriculum will become knowledgeable in coding fundamentals, including data structures and algorithms. The course will be a combination of self-paced learning, live lectures, and hands-on learning. Students will have the opportunity to apply for over 6,000 relevant jobs on the market and pursue professions in industries like IT, finance and banking, healthcare, etc.

Students need a Diploma in Engineering and/or an active B.Tech/B.Sc./BCA degree to take part in this program.

Read More: Meta launches AI software tool AITemplate to switch between underlying chips

  1. Advanced Diploma in Electric Vehicle Technology

The course will help the professionals to fit the requirements of knowledgeable EV professionals who are to accelerate the newest developments. Students who enroll in the program will gain comprehensive industrial knowledge of important EV procedures, including production, upkeep, retrofitting, battery management, etc.

The Advanced Diploma in Electric Vehicle Technology is only eligible for candidates who have successfully passed their 10+2 from an approved board.

Venguswamy Ramaswamy, Global Head at TCS iON, said about the collaboration, “we are happy to partner with MIT World Peace University, bringing together the best of our offerings in these new programmes.”

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Intel’s self-driving company Mobileye files for an IPO

Intel's self-driving company Mobileye files for an IPO

Mobileye, a self-driving technology company founded in 1999 and owned by Intel, files for an IPO with the Securities and Exchange Commission (SEC). Intel has been planning to publicize Mobileye since December 2021. Finally, Mobileye will go public in a deal that has reportedly valued it at around $30 billion, according to Bloomberg. 

Mobileye produces chips and software used in autonomous vehicles and is best known for the EyeQ system-on-a-chip, which behaves as the brains of the company’s self-driving technology. Over the years, the company has partnered with Audi, BMW, GM, Ford, and Volkswagen in projects developing advanced driving and safety features and software. Mobileye’s CEO Amnon Shashua mentioned in the filing that 50 companies are using Mobileye’s technology across 800 vehicle models. 

The company is working on its agile autonomous vehicles for delivery and ride-hailing services. Mobileye has previously announced the launch of a driverless taxi service by 2024 and is presently testing autonomous vehicles in New York. 

Read More: Musk says 160,000 Tesla customers are now running the FSD beta

Intel intends to retain a majority stake in Mobileye after it goes public. The company has not specified the cost of shares and the portions of the proceeds Mobileye will get, though at first, the portions will be used to pay debts. Intel’s CEO Pat Gelsinger said taking Mobileye public would allow it to grow more efficiently and build more chip factories with some of the funds raised from the IPO. 

The company also gave a brief note of its history, talking about how the revenue grew from $879 million in 2019 to $1.4 million in 2021, with a growth rate of 43% through the years, and also mentioned the losses that shrunk from $328 million in 2019 to $75 million in 2021. 

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