A free press release generating tool has been launched by Press Hook, a provider of public relations platforms, enabling businesses to create automatic news releases. Deep learning will be used by the tool, which employs autoregressive language processing models and artificial intelligence to produce content.
Users need only fill out a basic form with the necessary information such as the name of the company or product, a quote, and a few brief descriptors, and the generator will instantly produce a press release. The release consists a news summary, bullet points, and website links.
The GPT (Generative Pretrained Transformer), a language processing AI model created by OpenAI, powers the generator.
Michelle Songy, the founder of Press Hook, said, “We’ve written thousands of press releases over the years, so we know how difficult and time-consuming it can be for the small businesses to write compelling stories that are optimized and media-ready.”
“We created this tool to assist businesses in producing highly readable, engaging material that is formatted and prepared for distribution, allowing them to concentrate on the content of their story instead of being bogged down in the mechanics of telling it,” she added.
Press Hook has developed a platform where businesses can get the tools they need to take control of their media relations, media outlets can proactively find sources, and PR can maximize client visibility all at once by prioritizing affordability and openness.