Wednesday, May 29, 2024
HomeNewsMovio to make videos featuring human avatars using generative AI

Movio to make videos featuring human avatars using generative AI

The platform is going after marketers with a Canva-style drag-and-drop interface.

Movio, a two-year-old startup, is leveraging machine learning and generative AI frameworks like GAN to make videos having talking human avatars. The platform is developing a Canva-style drag-and-drop interface for video designing. 

Users can first pick from a range of templates, and then they can add a hyper-realistic avatar to be the spokesperson of the video, with speech generated by text input. The AI-made human’s outfit, face, and voice can be swapped with a click.

Movio can synthesize only talking heads for now. Still, it is working toward its algorithms that can generate whole-body movement, allowing the company to get closer to its aim of being an all-in-one AI video production platform.

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The startup charges users based on the length of videos correlated with the script they submit and a premium fee for those who use customized faces. This feature is particularly popular in corporate training. Moreover, Movio has opened its API for third-party websites, some of which use its engine to create pop-up customer support avatars.

Movio’s user base among paying customers is nearing almost 1,000. It has raised around $9 million so far in a funding round from investors, including Sequoia Capital China, IDG, and, most recently, Baidu Ventures. 

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Sahil Pawar
Sahil Pawar
I am a graduate with a bachelor's degree in statistics, mathematics, and physics. I have been working as a content writer for almost 3 years and have written for a plethora of domains. Besides, I have a vested interest in fashion and music.


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