Fitness application developing startup Insane AI raised $873,000 in its seed funding round led by pi Ventures. Investors like Anupam Mittal, Sameer Pithawalla, Soumil Majumdarm, Karan Tanna, Arjun Jain, and Lets Venture participated in the funding round.
Insane AI is a Bengaluru-based tech startup that specializes in developing artificial intelligence-powered fitness applications to help customers achieve their fitness goals. The firm was founded in early 2021 by Anurag Mundhada, Jayesh Hannurkar, and Sourabh Agarwal.
The company also provides a mobile app that gives the users information and knowledge about artificial intelligence, machine learning, and data science. The smartphone application is available for free download on Google Play Store.
Co-founder Anurag Mundhada said, “Mainstream fitness formats can become drab and don’t challenge or inspire people enough to really build a long-term habit of fitness. Our unique gamified workout format keeps users highly engaged and motivated to give their best during every session, allows them to monitor their progress, and keeps them committed to their fitness goals.”
The company noted a 50% increase in downloads after the COVID-19 pandemic as all the gyms and fitness centers are closed. The company’s platform integrates fitness and gaming services using machine learning and artificial intelligence, augmented reality, and computer vision to provide an immersive experience to the users.
The application tracks the user’s sleep routine, nutrition intake, mental health, and physical fitness to give exercise suggestions.
Shubham Sandeep of pi Ventures said, “Digital health and fitness has seen a rising demand amidst the pandemic and is already a multi-billion dollar industry. However, the at-home fitness experience is lacking, which is waiting to be disrupted by technological advances such as artificial intelligence, aurgmented reality, and computer vision.”
He further added that they have complete faith in Insane AI for developing solutions to reimagine the fitness industry.