The German automotive company Mercedes-Benz paves the path to enter the metaverse by filing for five NFT trademarks for its line. Michael Kondoudis, a licensed attorney, revealed the trademark in a tweet that showed the car manufacturer’s application with the United States Patent and Trademark Office (USPTO).
As per the update, the Mercedes trademarks are filed for Mercedes Benz, S-Class, G-Class, Maybach, and Mercedes. The applications included goods and services like computer programs featuring textiles, beauty products, fragrances, food & drinks, trading cards, parasols, and audio/visual devices for online and virtual use. The Maybach filing additionally described plans for crypto-collectibles featuring animal furs, carpets, rugs, etc.
The trademark applications also mention plans to include financial services catering to digital currencies or tokens via a global computer network, digital currency exchange services, liquidity services for digital currencies, and blockchain assets.
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The Mercedes NFT trademarks come nearly a year after Mercedes Benz unveiled its first NFT project in January, wherein Art2People collaborated with five artists to compile their digital renditions of the Mercedes-Benz G-Class.
In May, the carmaker joined the Aura Blockchain Consortium of Luxury Brands as a founding member, providing access to read-to-use NFT and blockchain technology.